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Economy shipping has become a pivotal consideration in the vast universe of e-commerce. Amidst the myriad of decisions, from product selection to innovative marketing techniques, lies the vital aspect of shipping. Product delivery is sometimes seen as just a logistical step. However, it greatly impacts customer experiences. It also plays a key role in building brand loyalty.

In a digital marketplace that’s always in flux, your chosen shipping strategy can elevate your brand’s image or tarnish it. Shipping rates are rising and consumer demands are always changing. In this landscape, economy shipping stands out as a budget-friendly and dependable choice. E-retailers looking for both affordability and reliability should learn about this shipping method. Dive in with us to explore how economy shipping can redefine your online business strategy.

Understanding Economy Shipping

📌 What is Economy Shipping?
Economy shipping, as its name suggests, is a cost-effective alternative to standard or expedited shipping methods. Companies like USPS, UPS, and FedEx provide economy shipping services, which essentially means that your package might take a little longer to reach its destination, but you’ll save on the costs. Typically, these services use the least expensive methods of transport, usually by road or water.

📌 What is economy shipping USPS?

USPS refers to their economy shipping option as ‘Parcel Select Lightweight’, an option designed for bulk shipments of lightweight packages. It’s a favorite for businesses shipping large quantities but with the patience to wait a few extra days.

Economy vs. ground shipping often gets brought up

While they might sound synonymous, ground shipping doesn’t always mean it’s the cheapest. Ground merely refers to the method – no air transport involved. Economy, on the other hand, is explicitly about saving costs, regardless of the mode of transport.

Is Economy Shipping Right for Your Business

Is Economy Shipping Right for Your Business?

In today’s e-commerce realm, major players like Amazon have set the bar high with promises of lightning-fast deliveries, even within the same day. This raises a pertinent question for many online retailers: Does adopting economy shipping mean surrendering to the larger competitors? However, the broader perspective provides a clearer, multi-faceted answer.

Platforms using economy shipping options on Shopify or Amazon can greatly reduce operational costs. These savings are especially important for small or emerging businesses. For them, every dollar saved can be used for growth or innovation. It can also enhance other parts of the customer experience.

In essence, economy shipping is not just a mere cost-saving measure; it’s an informed strategic choice. When executed with clarity and backed by robust tech solutions, it can be a win-win, aligning business savings with consumer preferences.

The Big Players in Economy Shipping

When we discuss economy shipping, three big names invariably pop up: USPS, UPS, and FedEx.

Economy shipping has carved out a niche in the delivery world, providing cost-effective solutions without compromising excessively on delivery timeframes. Three industry behemoths dominate this space: USPS, UPS, and FedEx. Here’s a deeper dive into what each brings to the table in the realm of economy shipping:

The Big Players in Economy Shipping

Does USPS offer economy shipping? 

Absolutely. As mentioned earlier, the USPS offers Parcel Select Lightweight, tailored for businesses looking for cost-effective bulk shipping options.

USPS and Economy Shipping

The United States Postal Service (USPS) is often a preferred choice for businesses, particularly those within the U.S., seeking a blend of affordability and reliability. But does USPS offer economy shipping tailored for the e-commerce era? The answer is a resounding “Yes.”

USPS introduced the ‘Parcel Select’ service. It’s a great solution for businesses, especially e-commerce ones, looking for cost-effective bulk shipping. The service isn’t just affordable. It’s designed to handle large volumes. This makes it perfect for businesses with seasonal sales spikes or consistent high-volume orders.

Did you know?

You can connect your USPS account to the Rollo app for ease of printing USPS shipping labels, consolidating shipments, scheduling picukps, and more.

How to link Rollo to your USPS account?

Step 1: Log into your free Rollo account via or by downloading the Rollo app for free here.

Step 2: Go to Connections > Shipping Carriers. Click on the USPS logo.

Rollo Ship Connect Shipping Carriers 1

Step 3: Enable United States Postal Service and input your account information.

Connections Carriers Rollo Ship

Step 4: Once enabled, you can click on “Edit” to change the USPS services you wish to utilize. Select all that you want to use and click “Update”.

Select the USPS shipping services you wish to enable in Rollo Ship app

Does UPS offer economy shipping? 

Yes, they do. Known as UPS Ground, it provides day-definite delivery, typically in 1-5 business days.

UPS’s Take on Economy Shipping

United Parcel Service (UPS) isn’t left behind in this economy shipping race. Many e-commerce enterprises and small businesses might wonder, does UPS offer economy shipping that competes with the USPS? They certainly do.

Branded as ‘UPS Ground’, this service guarantees day-definite delivery, ensuring that packages typically reach their destinations within a window of 1 to 5 business days. This precision, coupled with UPS’s expansive network and robust tracking system, makes UPS Ground a go-to for businesses that prioritize both cost and predictability.

Did you know?

You can connect your UPS account to the Rollo app for ease of printing UPS shipping labels, consolidating shipments, scheduling picukps, and more.

How to link Rollo to your UPS account?

Step 1: Log into your free Rollo account via or by downloading the Rollo app for free here.

Step 2: Go to Connections > Shipping Carriers. Click on the UPS logo.

Rollo Ship App - Connect Shipping Carriers

Step 3: Click on the UPS logo:

How to link your UPS account to the Rollo App

Step 4: A pop-up will appear.
⚠️ If you choose to connect your UPS account, you won’t be able to take advantage of the Rollo shipping discounts and all your UPS scheduled pickups will be canceled. If you wish to proceed, click “Proceed”.

Important notice when you link your UPS account to Rollo

Step 5: Read the UPS terms and conditions and click “I Agree”, then click on “Add Existing UPS Account”.

read UPS systems terms and conditions

Step 6: Input your information and your UPS account info. Then click “Connect”. And you are all set!

add your UPS account information

Does FedEx offer economy shipping? 

FedEx has FedEx Ground, similar to UPS’s offer, which caters to both commercial and residential deliveries.

FedEx’s Footprint in Economy Shipping

Last but by no means least, FedEx, another major player in the shipping industry, has its own answer to economy shipping demands. Does FedEx offer economy shipping that stands toe-to-toe with its rivals? Absolutely.

With ‘FedEx Ground‘, FedEx mirrors the offerings of its competitors, serving both commercial businesses and individual residential customers. What’s noteworthy about FedEx Ground is its comprehensive coverage, ensuring that packages, whether B2B or B2C, are delivered within the stipulated time frames, often mirroring the delivery windows of UPS Ground.

Did you know?

You can connect your FedEx account to the Rollo app for ease of printing FedEx shipping labels, consolidating shipments, scheduling picukps, and more.

How to link Rollo to your UPS account?

Step 1: Log into your free Rollo account via or by downloading the Rollo app for free here.

Step 2: Go to Connections > Shipping Carriers. Click on the UPS logo.

Rollo Ship App - Connect Shipping Carriers

Step 3: Click on the UPS logo:

How to link your FedEx account to the Rollo App

Step 3: Add your FedEx account information and click “Connect”. That’s it!

Input your FedEx account information

Tech and Economy Shipping: A Match Made in E-commerce Heaven

In an era defined by technological advancements, the e-commerce sector faces unique challenges. These complex problems demand equally dynamic solutions. Cue Rollo Ship, is a technologically advanced app.

It seamlessly marries the power of Artificial Intelligence with the intricate demands of modern-day e-commerce platforms. If your business uses platforms like BigCartel, Shopify, WooCommerce, or any of Rollo’s supported options, the app can greatly improve your shipping methods.

Rollo Ship stands out not just for its compatibility with various platforms but also for its inclusivity. Shipping solutions aren’t just for traditional businesses anymore. With Rollo Ship, everyone from lawyers to doctors to consultants can find a shipping solution that fits their needs. This flexibility is a testament to Rollo’s commitment to making shipping accessible and effortless for all.

Cost efficiency is at the forefront of Rollo Ship’s offerings. For budding entrepreneurs or businesses mindful of expenses, Rollo Ship emerges as a beacon of affordability. With a mere charge of 5 cents per shipping label (and a generous offer of the first 200 labels being free of charge), businesses can optimize their operations without straining their finances.

But Rollo doesn’t stop there. Rollo Ship partners with big names like FedEx, UPS, and USPS, offering users huge discounts, sometimes up to 90%. Thanks to Rollo, technology and economy shipping come together, changing e-commerce by making top-tier shipping both cheap and easy to get.






The global market offers immense opportunities for businesses to expand their reach and clientele, and Economy International Shipping is the bridge that connects them to these vast horizons. While venturing into domestic shipping can be relatively hassle-free, going international presents a different ball game.

The complexities of international shipping are manifold. It’s not just about packing a product and sending it off; businesses have to grapple with the intricacies of customs regulations, varied tariffs, potential language barriers, and the anticipation of longer transit times. But with every challenge comes an opportunity, and in the realm of international shipping, the opportunity lies in significant cost savings.

Navigating International Economy Shipping

E-commerce platforms looking to tap into overseas markets will often find that despite the hurdles, the potential for increased revenue and brand exposure can be well worth the effort. But how does one simplify this complex process?

Technology, as it often does, provides the answer. Rollo Ship, in its commitment to making shipping accessible and efficient, has recently rolled out updates specifically tailored for international shipping. These updates are not mere additions but revolutionary features that can drastically simplify cross-border transactions.

For instance, one of the standout features is the paperless customs invoice. This environmentally friendly solution not only reduces the paperwork but also speeds up customs clearance, ensuring that packages move seamlessly across borders.

Another game-changer is the landed cost estimation. For businesses, one of the primary challenges of international shipping is predicting the total cost, including taxes, duties, and other fees.

Rollo Ship’s tool shows businesses their international costs clearly. This helps them set the right prices and make good decisions for overseas customers.

In summary, international shipping comes with challenges. However, modern tech solutions like Rollo Ship are changing the game. They make it simpler and more cost-effective for businesses to expand beyond their local markets. This lets them tap into the huge potential of global markets.

Economy Shipping: Navigating Returns

Returns are an inevitable part of e-commerce. However, they don’t need to be a cost sink. Using economy shipping for returns can be a way to manage and even reduce these costs.

The Bottom Line: Is Economy Shipping Worth It?

For many e-commerce businesses, the answer is a resounding ‘Yes.’ Economy shipping helps businesses save money. They can either earn more or give discounts to customers.

A Glimpse into the Future of Shipping

Economy shipping, while currently considered a slower alternative to express methods, might undergo a transformation in the coming years.

As shipping technology improves, tools like Rollo Ship are making things faster and better. What we call ‘economy’ today might be the normal way of shipping soon.

To wrap things up, the world of e-commerce is fluid, and the rules are continually being rewritten. In this ever-evolving landscape, economy shipping stands as a testament to the industry’s commitment to affordability and innovation. As we move forward, businesses and customers alike will benefit from the wave of positive changes that such options bring to the table.

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FAQs about Economy Shipping

📌 Q: What is economy shipping? 

💭 A: It’s a cost-saving method offered by major couriers, ensuring slower delivery times but at a much-reduced rate.

📌 Q: How long does economy shipping take? 

💭 A: Typically, domestic shipments are delivered within five business days.

📌 Q: Is economy shipping safe? 

💭 A: Absolutely. While it may be slower, the safety and care taken with packages remain the same.

📌 Q: What’s the difference between economy and standard shipping? 

💭 A: It’s primarily the delivery time and cost, with economy shipping being cheaper and slower.

📌 Q: How much is economy shipping on eBay or Amazon? 

💭 A: It varies based on the seller and the product, but with the rise of tools like Rollo Ship, many sellers can offer competitive rates.